social identity self-efficacy perceived self-control personal identity |
social learning theory mutual admiration theory reinforcement theory reward theory of attraction |
equity theory of motivation social learning theory hostile aggression frustration-aggression hypothesis |
how intellectual training alters our political views the power of the situation the power of social influence a self-fulfilling prophecy |
a clan a mob a collectivity a group |
gloried self feared self possible self hoped-for self |
ask people to come to your lab, and put them through a car purchasing simulation administer a survey to the specific target group you are studying unobtrusively follow people around two or three car dealership sales floors, observing the makes of cars that they look at first and longest (field study) |
Melvin’s older sister, who is in a hurry to get to her doctor’s appointment Melvin’s mother, who just got a very positive job evaluation at work Melvin’s cousin, who is upset over receiving a D on his college physical exam Melvin’s father, who is annoyed because the person who delivers the newspaper threw the paper into a prized rose bush |
trick one or the other into revealing what really happened create an incentive for one of them to confess, while the other maintains innocence create the incentive for each of them to confess privately achieve the greatest punishment for both suspects |
displacement instrumental aggression hostile aggression an adaptation response |
familiarity breeds contempt familiarity encourages liking proximity leads to affection distance makes the heart grow fonder |
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